The SHAR hybrid production pipeline

Eight controlled stages

What changes from project to project

The production approach, tools, versions, team, equipment, schedule and deliverables are confirmed after testing and approval of the work involved. Exact AI models and software versions are listed in the project record.

A result from one project

Related pages

The starting asset package

Supply the brief, script or task description, references, brand files, product assets and channel specifications. Identify the current version of each asset and who can approve its use. Put missing assets into the preparation plan.

Agree on film count, duration, aspect ratios, languages, captions and audio versions at the start. Requirements for several release channels should inform the storyboard and shoot.

Decisions before moving to the next stage

Concept approval covers the message and visual direction. Script and animatic approval covers action, sequence and pace. A production test checks difficult scenes and the method's suitability. Review narrative and continuity in the edit; review picture, text, sound and technical specifications in the final version.

If a requirement fails, return to the decision that controls it. Inaccurate product shape may require a corrected source asset or another way to assemble the scene. Adding shots to an approved edit can change production and adaptation work.

Feedback and version control

Name the person responsible for consolidated feedback. Each comment should identify the version, timecode, problem and requested change. The team checks whether it affects the approved script, source scenes, graphics or audio.

Another aspect ratio may need a revised composition, reframing and text review. Translation changes line length, captions and titles. Include these versions in the plan before final assembly.

Rights review before release

For music, voice, likeness, brands and third-party assets, confirm the intended channels, territory, term and permitted changes. AI material also needs a record of the tools used and the human review performed.

A public reference link does not grant permission to reuse its elements. Missing source material or permission needs to be resolved before the asset becomes part of the final delivery.

Checking the delivery package

Check delivery against the agreed list: masters, format and language versions, captions, separate audio tracks and the production note. Review each version's resolution, duration, frame rate, sound, mandatory text and unwanted artefacts.

Working scenes, models, edit projects and source files are handed over when the scope and asset rights provide for them. Agree on formats and dependencies first. Opening a working project may require fonts, plugins, textures and licensed source files.