25 / Retail video

Video for Point of Sale and Retail Screens

We create videos for shelves, stores, POS screens, digital signage and retail campaigns where the message must work in seconds.

Budgetfrom RUB 650,000
Startbrief + references
Outputmaster + versions

GOOD FIT

Video for fast decisions at the shelf

Retail media video is designed for a named screen, viewing distance and loop length. Product, offer, dates and required copy must remain readable without sound; resolutions and safe areas are checked before animation and export.

The viewer may watch without sound

The benefit must be clear instantly

The asset must work in-store and digital

WHEN IT FITS

The production situation

Live action, CGI and motion design follow the brand and screen specification; post-production creates silent loops, cutdowns and the required retail exports.

INCLUDED

What the scope includes

  • Short script and visual hierarchy
  • Graphics, product shots and adaptations
  • Exports for screens and channels

PROCESS

Production stages for Video for Point of Sale and Retail Screens

  1. 01Analyze the touchpoint
  2. 02Compress the message
  3. 03Produce video and versions
  4. 04Check readability

BEFORE PRODUCTION

Screen sizes, viewing distance and product range

Send screen specifications, sound availability, viewing distance, product range and promotion calendar. The master loop, short offers, silent versions and adaptations for each retail format will be itemised.

ESTIMATE

What changes the price

The price follows screen specifications, loop count, product variants, silent edits and retail exports.

QUESTIONS

Questions about Video for Point of Sale and Retail Screens

Can it work without sound?

Yes. Retail video is often designed to be understandable without audio.

Are special formats needed?

Yes, sizes and durations depend on screens and placement networks.

SCOPE AND ESTIMATE

Estimate and brief for Video for Point of Sale and Retail Screens

Send a brief
About this page

Author and creator: SHAR Production. Published: . Modified: .