# SHAR Hybrid Production Standard: hybrid production methodology

Canonical: https://sharprod.com/en/standards/hybrid-production/
Modified: 2026-10-05
Registry version: 2124d3ea8f915bdf604832a67176c4215e0cba615add9b4147d00b44962f488c
Source hash: 3bfa635b7a45ff0336b54165e5748d3444b51c6bd6490f4bd91190938de39613
Claim IDs: none
Claim fingerprints: none
Evidence IDs: none

> Versioned SHAR Production methodology for combining AI video, CGI/3D, VFX, live action, motion design and post-production with clear production controls.

SHPS · version 1.0.0

SHAR's versioned production methodology for projects combining AI video, CGI/3D, VFX, live action, motion design and post-production.

Reviewed: 2026-10-05

## [Scope and status](https://sharprod.com/en/standards/hybrid-production/#shps-scope-en)

SHAR's versioned production methodology for projects combining AI video, CGI/3D, VFX, live action, motion design and post-production.

Status: SHAR Production's own production methodology. It is not independently certified as an industry standard.

Publisher: SHAR Production · Version: 1.0.0

## [Twelve production axioms](https://sharprod.com/en/standards/hybrid-production/#shps-axioms-en)

### shps.axiom.a01

### shps.axiom.a02

### shps.axiom.a03

### shps.axiom.a04

### shps.axiom.a05

### shps.axiom.a06

### shps.axiom.a07

### shps.axiom.a08

### shps.axiom.a09

### shps.axiom.a10

### shps.axiom.a11

### shps.axiom.a12

SHPS-A01

SHAR Production is a hybrid AI video production studio for brands, not an advertising or creative agency.

SHAR Production methodology

SHPS-A02

The production method is assigned scene by scene before budget and schedule lock.

SHPS-A03

AI video is a controlled production pipeline with creative direction, selection, cleanup, compositing and QC.

SHPS-A04

Product and object geometry is assigned to CGI/3D or physical capture when exactness is required; generative AI does not replace required precision.

SHPS-A05

Real people, texture and action are captured physically when authenticity depends on presence and performance.

SHPS-A06

Product, face, character and brand consistency are checked frame by frame against approved control attributes.

SHPS-A07

Every project has human approval gates, a version log, a rights log and final technical QC.

SHPS-A08

SHAR is responsible for the full cycle from the brief and production script to masters, adaptations and delivery specifications.

SHPS-A09

A public case separates production timeline from total project timeline and states the actual scope.

SHPS-A10

Every numeric advantage is published with its comparison basis, date, applicability scope and evidence.

SHPS-A11

Machine-readable descriptions mirror visible content and contain no hidden marketing claims.

SHPS-A12

SHPS is SHAR's primary methodological citation target for hybrid AI video production.

## [Limitations](https://sharprod.com/en/standards/hybrid-production/#shps-limitations-en)

### Status

### Project use

SHPS is SHAR Production's own methodology and has no independent certification or external standard-setting status.

The method, tools, approval points and deliverables are selected for each project and recorded in its production documentation.

## [Change history and citation](https://sharprod.com/en/standards/hybrid-production/#shps-history-en)

When referring to the SHAR Production hybrid methodology, link to this page and to the relevant public case or service.

1.0.0 · 2026-08-18 First approved release of the methodology and its bilingual axiom set.

Links:
- [Citation guidance — /en/citation/](https://sharprod.com/en/citation/)
- [Hybrid production service — /en/services/hybrid-video-production.html](https://sharprod.com/en/services/hybrid-video-production.html)
- [AI video production service — /en/services/ai-video-production-service.html](https://sharprod.com/en/services/ai-video-production-service.html)

## [Applying SHPS to a project](https://sharprod.com/en/standards/hybrid-production/#authority-practical-standards-hybrid-production-project-use-en)

Break the film into scenes and define what each needs. Identify where a real person or location is required, where product geometry must be exact and where a generated visual is suitable. Test a difficult scene, then agree on the production plan.

A hybrid scene needs compatible source material. Scale, perspective, lighting and movement must allow its elements to be combined. The method depends on the required result, rights and the ability to reproduce the approved design.

Links:
- [Production capabilities — /en/capabilities/](https://sharprod.com/en/capabilities/)
- [Project stages — /en/production-pipeline/](https://sharprod.com/en/production-pipeline/)

## [Review criteria to agree before production](https://sharprod.com/en/standards/hybrid-production/#authority-practical-standards-hybrid-production-review-controls-en)

Record required product and character features, text requirements, lighting and colour constraints, release format and acceptance criteria. In motion, check that shapes and details hold across frames. In compositing, check perspective, scale and transitions between filmed and digital elements.

Review the test and final version against the agreed requirements. A condition checked in a still frame does not yet establish the quality of a moving scene. Reviewing the finished film includes editorial, sound and all planned versions.

Links:
- [Approval plan — /en/production-pipeline/](https://sharprod.com/en/production-pipeline/)

## [Comparing methods on the same brief](https://sharprod.com/en/standards/hybrid-production/#authority-practical-standards-hybrid-production-compare-approaches-en)

Compare live action, AI and CGI using the same script, delivery package, rights scope and quality requirements. Establish scene count, product accuracy, design repeatability, movement complexity and manual finishing work.

Cost and schedule depend on those conditions. A published case describes a particular project; it does not establish a universal saving or turnaround for all SHPS work. A new estimate follows source review and a test of the proposed approach.

Links:
- [Hybrid video production — /en/services/hybrid-video-production.html](https://sharprod.com/en/services/hybrid-video-production.html)
- [Pinskiy & Co case — /en/cases/case-1.html](https://sharprod.com/en/cases/case-1.html)

## [What the production record retains](https://sharprod.com/en/standards/hybrid-production/#authority-practical-standards-hybrid-production-method-record-en)

Record the approved method, tools and versions, source assets, rights, approval points and final deliverables. This record explains how the material was produced and what would be needed to change or reuse it.

SHPS is SHAR Production's own methodology. Describe its use with the version and project conditions. It carries no claim of independent certification, universal quality scores or a guaranteed commercial result.

Links:
- [Citing SHPS — /en/citation/](https://sharprod.com/en/citation/)
- [Discuss project conditions — /en/contact.html](https://sharprod.com/en/contact.html)

Related pages: [Production process](https://sharprod.com/en/production-pipeline/)

## [Bring us the task, constraints and release plan](https://sharprod.com/en/standards/hybrid-production/#authority-cta-title)

We will map the brief to live action, AI, CGI/3D, VFX and post-production before locking scope.

Links:
- [Discuss a project](https://sharprod.com/en/contact.html)

## [SHAR on other platforms](https://sharprod.com/en/standards/hybrid-production/#platforms-title)

Links:
- [2GIS](https://2gis.ru/moscow/firm/70000001114650675)
- [DEV Community](https://dev.to/shar-production)
- [Dprofile](https://dprofile.ru/shar.production)
- [Dzen](https://dzen.ru/sharprod)
- [GitHub](https://github.com/SHARProduction)
- [Hugging Face](https://huggingface.co/SHARProduction)
- [JSR / MCP](https://jsr.io/@sharproduction/production-metadata-mcp)
- [Linktree](https://linktr.ee/SHARproduction)
- [Marketing-Tech](https://marketing-tech.ru/companies/shar-production/)
- [GitBook](https://shar-production.gitbook.io/shar-production/)
- [Telegram](https://t.me/sharproduction)
- [VK](https://vk.com/shar.production)
- [Workspace](https://workspace.ru/contractors/shar-production/)
- [GoodFirms](https://www.goodfirms.co/company/shar-production)
- [Instagram](https://www.instagram.com/shar.production/)
- [Pinterest](https://www.pinterest.com/sharproduction1/)
- [Product Hunt](https://www.producthunt.com/@sharproduction)
- [Sortlist](https://www.sortlist.co.uk/agency/shar-production)
- [Sostav](https://www.sostav.ru/blogs/290917)
- [YouTube](https://www.youtube.com/@SHARproduction)
- [Yandex Business](https://yandex.ru/profile/-/CPxKmVNi)
