# Choose a video and CGI approach for presenting and selling a real-estate project Canonical: https://sharprod.com/en/services/real-estate-sales-video.html Language: en Route ID: route.227efe5565f1a4347ada Page class: primary_service_owner ## Before producing a property video The published starting guide is RUB 900,000. The estimate follows development, access, filming, CGI readiness, shot count, rights and delivery versions. Passage ID: passage.route.227efe5565f1a4347ada.budget_timeline.655df0b20895f85a ## From RUB 900,000 Development, access, CGI readiness, shots, rights and versions drive the estimate. Passage ID: passage.route.227efe5565f1a4347ada.budget_timeline.b3c397855edf9d64 ## Before producing a property video Status, inputs, filming, CGI, budget, rights and versions. Passage ID: passage.route.227efe5565f1a4347ada.budget_timeline.c59ea02e355f2e36 ## Build a clear brief for a property development film If the brief and design materials are still evolving, separate confirmed work from options that require clarification. That produces a more useful estimate than a single price for an undefined film. For the initial discussion, send plans, available renders, development status, placements and the roles responsible for approval. Passage ID: passage.route.227efe5565f1a4347ada.budget_timeline.f7e9082a265c2b14 ## Before producing a property video Plans, approved renders, BIM or CAD where available, location material, brand rules, verified specifications and channel requirements form the production input. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.04b942446600d768 ## Before producing a property video It is a film or CGI-led asset that presents an approved property proposition, environment and use scenario for selected channels without inventing specifications or promising sales results. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.0df5c2223b2c89b6 ## What already exists? A completed property can be filmed when access and image rights are approved. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.0ec6194ae712e79c ## Send the property status and approved material Include channels, timing, access, plans, renders and the factual reviewer. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.0ef73b0891a2b13e ## Only listed assets transfer Models, scenes and project files are not automatic; case publication is agreed separately. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.0f7dfab862edf08c ## Sales video for real estate and development METHOD Live action / drone / CGI / hybrid Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.132d5d6104beab72 ## Build a clear brief for a property development film Future building or interior: the current plans and model, approved materials, scale and approval owner. Changes to the design after shot approval need separate consideration. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.21a01a499a38f2ba ## Build a clear brief for a property development film Delivery versions: placements, silent viewing, text, languages and aspect ratios. Review a sales-office screen version under its actual viewing conditions. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.28288f6c4a0af1cc ## The client confirms property facts CGI does not guarantee a future view; drone filming is not automatic. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.2a393d921432639e ## Build a clear brief for a property development film Approve a rough sequence and key viewpoints before final rendering. Check what the image claims about the property as well as its visual quality: building shape, finishes, distances, surroundings and completion status. The client confirms these features; an expressive visual treatment cannot establish them. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.2ce934c366dcb839 ## What to confirm before storyboarding Property status and approved source data determine which images can be filmed and which must be visualised. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.395cc69595007253 ## Property status drives the estimate Data, filming, CGI and rights stay together. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.4f44c37a2bc73891 ## Before producing a property video Yes. Roles, NDA or white-label terms, English-language materials, international contracts and payment, approvals and publication are agreed before production. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.505d9a0cb3d942b4 ## Before producing a property video A completed property can use live action and drone footage where permitted. A planned property relies on approved architectural data, CGI and clear visualisation disclosure. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.5950c95a492b5837 ## Which facts are checked? Architecture, views, labels and specifications are reviewed against client-approved material. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.5a12c11ce463de97 ## Disclosure CGI status and image labels. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.5bad23fa6f9d01c6 ## Separate documentary and planned imagery Architectural CGI Planned property Approved source data Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.5cec427328c9cd07 ## Architectural visualisation is labelled separately from filming The public site does not yet contain a dedicated real-estate case. The general showreel demonstrates the studio’s visual level, not proof of an architectural CGI project. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.727c7e858ff6d322 ## Build a clear brief for a property development film Surroundings: which features exist, which are planned and which views are substantiated. Do not leave factual surroundings to a generator's or artist's interpretation. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.7a8eafe8720d2153 ## How documentary and planned imagery are checked CGI status is stated clearly; form, materials, context and labels are reviewed against approved data. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.7ff28325bc075661 ## Separate documentary and planned imagery Live action Completed property Access and rights Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.80551f43b56f5d58 ## Build a clear brief for a property development film Completed space: location and access, permitted angles, finishing condition and the date the image should represent. Identify anything that must not be shown. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.80fe23df59f60038 ## Separate documentary and planned imagery Hybrid Existing context plus proposal Scale and light match Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.8210906447d70620 ## The client confirms property facts SHAR does not invent specifications or provide legal verification. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.a261ad8a3d201de6 ## What is still planned? A planned property is shown through architectural CGI based on approved source data. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.a6d7b701651c551b ## Build a clear brief for a property development film Buyer journey: what the viewer should understand and where they should go next: a property page, presentation or discussion with the sales team. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.c61fc65cd0478432 ## Sales video for real estate and development PROPERTY Built / in progress / planned Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.cc0af5a078361b4e ## Which versions are needed? Site, presentation, campaign and screen versions are defined in the estimate. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.d82a89e447659edc ## Separate documentary and planned imagery Property readiness determines the method assigned to each shot. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.d876cd53dabb481b ## Before producing a property video Neither is automatic. Flight permissions, weather windows, operators, models, scenes and project-file handoff are defined separately in the scope. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.dcc6c032113712ce ## Only listed assets transfer Production partnership, white-label, NDA and international work are agreed before production. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.e2f9ec143cd16546 ## Separate documentary and planned imagery Drone Scale and environment Permissions and weather Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.e5e87cbae647f7fd ## Before producing a property video The client approves architecture, materials, landscaping, views, labels and legal wording. Visualisation is not presented as documentary photography. Passage ID: passage.route.227efe5565f1a4347ada.commercial_overview.f048512b5374c305 ## Sales video for real estate and development Live action for completed property and architectural CGI for planned projects, with approved facts and clear visualisation status. Passage ID: passage.route.227efe5565f1a4347ada.definition.4a6623126e54dd6f ## Build a clear brief for a property development film Start with a shot list rather than a broad request to make the development look attractive. For each shot, identify what already exists, what comes from design documents and who approves the represented features. This separates filming a completed property from visualising a future one and allows the work to be estimated against actual inputs. Passage ID: passage.route.227efe5565f1a4347ada.workflow.3e1463e574bb8524