# Verify the studio approach, team responsibilities and evidence in this published detail: AI-hybrid full-cycle video production: AI video, CGI/3D, live action and post-production. Canonical: https://sharprod.com/en/capabilities/ Language: en Route ID: route.29de08acfb857144c742 Page class: authority ## 3D, VFX and colour data interchange Reduces data loss between CGI, VFX, editorial and colour. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.011b14c438660738 ## voice music and sound Human voice talent · ElevenLabs · Respeecher · Licensed TTS providers · Adobe Enhance Speech · Adobe Audition · Pro Tools · Reaper · iZotope RX · Auphonic · Sound libraries with commercial licenses · Suno or other generative music tools · Human voice direction, editing, sound design and final mix Passage ID: passage.route.29de08acfb857144c742.authority_purpose.0adc83eb9a630545 ## Product, character and shot consistency Consistent product, character, material, logo and visual continuity across shots and versions. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.0afb304e6b42c0a1 ## Versions and platform adaptations Master, aspect, duration, language, clean or textless and channel-ready versions to an approved delivery specification. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.0c06758fae8fb27b ## Color pipeline and finishing Consistent color across source media, CGI/VFX, master and platform derivatives. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.111326424ffe25e1 ## lip sync and avatar multilingual lip sync · consented virtual speaker · provider native or local sync · manual facial cleanup Passage ID: passage.route.29de08acfb857144c742.authority_purpose.125ac5f3756eee2d ## Technical and visual QC Finds technical and visual defects before master delivery. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.1312bc32861bcf2d ## Classical Video Production Direction, crew, locations and equipment for filming, followed by the edit and final versions. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.134bb45c582673ec ## Controls permissions and no-fly-zone review Passage ID: passage.route.29de08acfb857144c742.authority_purpose.1905e8ed945b0f8c ## Boundaries The public note is abbreviated; credentials Passage ID: passage.route.29de08acfb857144c742.authority_purpose.1b65c441764ef0d9 ## Boundaries version and date are recorded in the project manifest and never guessed. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.1c203f6d127e8eb1 ## Architectural 3D Visualization Architectural 3D visualisation from design assets, with geometry, surroundings and views agreed before production. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.1debe45609b0b1a0 ## Premium Product Video Product imagery built around texture, lighting, shape and detail. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.2360ca8c7a434211 ## Motion design Animation of typography, graphics, interfaces, brand assets and explanatory visual systems. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.240519c5723003d6 ## Boundaries lighting and stage are selected per project; hardware ownership is not implied. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.248c437a67d17121 ## CGI/3D production 3D scenes, objects, materials, lighting and render passes prepared for integration and versions. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.248ed505484639f4 ## Short Vertical Videos for Social Media Short vertical films with agreed opening frames, captions and interface safe areas. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.250d0a52483fcd71 ## Creative Development for Video Brief analysis, narrative structure, visual references and a plan for production. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.26a7664e48640eb5 ## Product CGI and packshot Controlled product visualizations, packshots, exploded views and adaptable advertising scenes. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.2cd02569e56119b0 ## Boundaries The LED stage and technical operator are selected through partners; an owned LED stage is not claimed. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.2dd6ffd227cd7901 ## Aerial and FPV production Aerial and dynamic shots with a selected drone package, route and safety plan. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.2f9d07fd7e9fbbe4 ## AI Avatar and Virtual Speaker for Brands A digital speaker for explanation or training; script, voice, synchronisation and language versions are agreed separately. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.306f4c25b48bf0cc ## Video for Point of Sale and Retail Screens Films and loops for retail screens, including silent versions made for the specific display. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.3242e4587cdb1e8f ## Product Demo Video for Sales A demonstration of how the product works and its features, for presentations or sales. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.32dce95a69cc92fc ## rights provenance and disclosure AI Production Manifest · Dataset manifest · AI Rights and Provenance Register · Public high-level pipeline diagram · Sanitized owned node-graph screenshot Passage ID: passage.route.29de08acfb857144c742.authority_purpose.33ec33583b96e520 ## What a production test needs to establish Choose a scene that could make production difficult: product movement, a character close-up, object interaction or a combination of filmed and digital material. Record what the test is checking and what would justify moving forward. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.342832fddde55433 ## Boundaries Complexity and timing depend on unique scenes Passage ID: passage.route.29de08acfb857144c742.authority_purpose.3662e1c6e3a55343 ## Audio, stems, captions and localisation Prepares audio and text derivatives for platforms, localisation and reuse. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.366a0170f0e175e1 ## frame interpolation RIFE · Flowframes · DaVinci Resolve optical flow · Twixtor · Model-native frame interpolation Passage ID: passage.route.29de08acfb857144c742.authority_purpose.372a10215af15da0 ## Colour pipeline and mastering Camera log pipelines · SDR Rec.709 Gamma 2.4 · sRGB web derivatives · Display P3 · DCI-P3 cinema · Rec.2020 · PQ · HLG Passage ID: passage.route.29de08acfb857144c742.authority_purpose.41458ea81350e169 ## Boundaries Picture lock and revision policy are agreed in scope; unlimited versions are not implied. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.43f7b6979859f1ae ## Boundaries Voice cloning requires separate consent; 5.1 and specialist mixes are confirmed per project. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.475acd9c0e073e54 ## Motion Design and Animated Brand Video Animated text, shapes, graphics and brand elements, edited and scored to the script. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.4ed4e14420d01a16 ## Compositing, finishing and motion design Nuke · Flame · After Effects · Fusion · DaVinci Resolve · Premiere Pro · Photoshop · Illustrator · Mocha Pro · Silhouette · PFTrack · 3DEqualizer-class tracking Passage ID: passage.route.29de08acfb857144c742.authority_purpose.50d5d7072f8b2ecb ## Technical and visual QC The QC checklist depends on format, platform and the approved delivery preset. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.516965bf96eda337 ## CGI, VFX, colour and delivery stack Tools and interchange formats are chosen for the material, the shot and the approved delivery format. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.534b8608e75db1c5 ## Audio, stems, captions and localisation WAV 24-bit / 48 kHz · Stereo full mix · Broadcast loudness master · Dialogue music and effects stems · M&E · Captions subtitles and transcript Passage ID: passage.route.29de08acfb857144c742.authority_purpose.5a9605e58f6c1852 ## Video for Training and Internal Communications Training and internal messages, with chapters, languages, captions and upload limits agreed for the corporate platform. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.5bcc933b4bbce5bd ## Technical and visual QC Shot-level visual review · Logo and text stability review · Temporal artifact review · Scopes and legal-range review · Test playback Passage ID: passage.route.29de08acfb857144c742.authority_purpose.61887b3e663fe561 ## AI video production for brands AI scenes for a campaign, product or visual test, with the master and agreed formats reviewed before release. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.6240effa070669e6 ## Boundaries Method and hardware access are project-specific; an owned scanning studio is not implied. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.62cada30e5f63e95 ## Compositing, finishing and motion design Integrates live action, AI and CGI into one controlled final image. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.651b2f82302077f7 ## Controls isolated stems and final review Passage ID: passage.route.29de08acfb857144c742.authority_purpose.65e57ac4db17fda3 ## lora and controlled adaptation Product LoRA · Character or likeness LoRA · Style LoRA · Environment or location LoRA · Material or brand asset LoRA Passage ID: passage.route.29de08acfb857144c742.authority_purpose.67e6a7c2a571ce25 ## Video for SaaS and IT Products Product logic, interfaces, data visualisation and digital scenes for launch and sales. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.68746168c3debb60 ## Product Animation for E-commerce Historical catalog entry; not a current offer. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.6b31d835a9aa0d6f ## Commercial video production for campaigns and launches A commercial film from concept and script through production to versions for the agreed channels. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.6fd3c32dfb539e5e ## Video for Landing Pages and Website Heroes Website hero video with a web export, poster and mobile version prepared for file-size and playback requirements. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.703a3d256dfe4992 ## Source assets that affect the result For a product, prepare current photographs, dimensions, labels and brand assets. Include CAD or a 3D model and textures when available. Working with existing footage requires source files, frame-rate and resolution information, and an editing brief. A reference explains a preference but cannot replace accurate product assets. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.70b57e9e1110544e ## 3D, VFX and colour data interchange Channels, compression, scale, frame rate and hierarchy are fixed in a project preset and round-trip tested. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.70f241f75e10d91b ## video generation Runway · Kling · Google Veo · OpenAI Sora · ByteDance Seedance · Luma Dream Machine · Pika · Adobe Firefly Video · Hailuo / MiniMax · API-access and project-specific video models Passage ID: passage.route.29de08acfb857144c742.authority_purpose.71d97e01031de0ef ## Controlled AI video generation Scene and product shots selected for motion, consistency, camera language and commercial terms. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.737104466667bad9 ## Boundaries Concept material is not represented as a final production shot. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.74b3090e788c5a35 ## What a production test needs to establish Review product shape and labels, consistency between frames, camera movement, mandatory text and suitability for the required format. The test informs the method and scope. Other scenes need a review of their own conditions before the same result can be assumed. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.75660cd273fb9072 ## upscale restoration and cleanup Topaz Video AI · Topaz Photo AI · Real-ESRGAN · SUPIR · Magnific · Model-native upscale · DaVinci Resolve Super Scale · Adobe and other production upscale tools · Custom ComfyUI upscalers · Manual restoration paint and cleanup Passage ID: passage.route.29de08acfb857144c742.authority_purpose.7650cfdab592f855 ## Master files and platform versions ProRes · DNxHR · Image sequences · Platform-specific web derivatives Passage ID: passage.route.29de08acfb857144c742.authority_purpose.76c81938f0aedd6c ## Boundaries cleanup requirements and version count. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.79ba4f264be1ffb0 ## Sales video for real estate and development Filming a completed property or using CGI for a future building, for the website, presentations and sales team. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.7da662462676fba6 ## Controls cleanup and final-shot validation Passage ID: passage.route.29de08acfb857144c742.authority_purpose.7fe6849a804504a7 ## Visual Test Before Video Production A key frame or short scene to test a visual idea and choose the method for full production. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.81af84a30b380736 ## Hybrid production across live action, CGI and AI Live action, AI and CGI combined through a scene plan, then finished with compositing, editorial, colour and sound. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.828f414e6ba632cf ## Render engines and real-time rendering The render engine is selected for the specific asset, shot and confirmed production pipeline. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.85ffe75c6fbb5699 ## Master files and platform versions Delivers the approved master and adaptation set for the actual release platforms. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.8c11abf4dacbbbae ## Compositing, finishing and motion design Cleanup, roto and tracking scope is estimated from actual shots, not a generic tool list. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.8cff9626c66ef224 ## Boundaries renderer and version are selected per task and recorded in the manifest. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.8d1a7150c963b238 ## Boundaries Face and identity controls are used only with rights to likeness and source material. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.8f24a32f2cf06384 ## image generation and development For each project, the team records the provider, model and version, date, rights to source materials and the human review performed. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.8f8ddf61ea179ec5 ## Mastering and technical QC Verified master files with image, audio, naming, checksum and delivery-confirmation controls. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.94b1f0df6c207533 ## Motion-control production Repeatable camera and object motion for product, tabletop, VFX and multi-pass shots. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.95d5a9273879f0c1 ## 3D packshot video with controlled product accuracy A 3D product presentation with controlled shape, packaging, materials, labels and movement. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.960b732d9d25a089 ## control and consistency ControlNet · IP-Adapter · PuLID · InstantID · Reference-image conditioning · Pose controls · Depth controls · Edge controls · Segmentation controls · Character sheets · Product geometry references · Shot-level seed and parameter logging · Frame-level consistency review · Multi-pass generation · Manual paint, tracking, roto and compositing Passage ID: passage.route.29de08acfb857144c742.authority_purpose.9816b6cf5b88a104 ## VFX and compositing Keying, roto, cleanup, tracking, set extension, CG integration and final shot assembly. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.986b568a49bb370d ## Architectural CGI Film An architectural film with digital scenes of the development and planned camera movement. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.98db1e458919d4a5 ## Choosing a production method A hybrid film chooses methods scene by scene. Filmed material can be combined with CGI, graphics and AI elements. Before production starts, check perspective, lighting, scale, movement and source quality across those elements. A tool's name alone does not establish whether it fits the job. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.9d9ea6a8dc2b147e ## Boundaries provider terms and achievable quality are checked for the project date. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.a094da05e8c95e15 ## lora and controlled adaptation product consistency · licensed character or likeness consistency · style consistency · environment location and material consistency Passage ID: passage.route.29de08acfb857144c742.authority_purpose.a0e2d7e427b3daa3 ## DCC, modelling, sculpting and real-time Autodesk Maya · Blender · Cinema 4D · Houdini · 3ds Max · ZBrush · Adobe Substance 3D Painter · Adobe Substance 3D Designer · Marvelous Designer · SpeedTree · Unreal Engine · RealityCapture Passage ID: passage.route.29de08acfb857144c742.authority_purpose.a0e585fb90066989 ## Boundaries audio layout and archive period are defined in the project specification. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.a1a19f450631ce71 ## Brand films and image video for companies A company or brand story with selected contributors, a visual approach and versions for the intended channels. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.a34492f5958e815d ## video generation text to video and image to video · controlled motion and camera language · product and character shot development · project specific api generation Passage ID: passage.route.29de08acfb857144c742.authority_purpose.a4e2a646bcf725b4 ## Master files and platform versions Codec, container, resolution, frame rate, colour space and audio preset are project-specific. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.a68fc35a0aa5438f ## image generation and development concept frames · style development · texture and reference generation · controlled image synthesis Passage ID: passage.route.29de08acfb857144c742.authority_purpose.a6d574d0218adee0 ## Controls selected and locked reference set Passage ID: passage.route.29de08acfb857144c742.authority_purpose.a876cd82fea918a5 ## voice music and sound human voice recording and direction · consented synthetic voice and voice cloning · speech cleanup and normalization · licensed music generation sound design and final mix Passage ID: passage.route.29de08acfb857144c742.authority_purpose.ab3bdf422854be12 ## Colour pipeline and mastering Aligns working space and final derivatives with the platform and project mastering plan. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.af3a36086e989789 ## VFX, Compositing and In-Frame Graphics Filmed material combined with 3D, backgrounds, effects and graphics; delivery of image sequences is agreed in advance. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.b1dd76958ba77663 ## AI rights and production provenance A traceable production note covering inputs, models, human review and permitted use. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.b2e071af17b47994 ## 3D, VFX and colour data interchange OpenEXR · USD · USDZ · Alembic · FBX · OBJ · OCIO metadata handoff Passage ID: passage.route.29de08acfb857144c742.authority_purpose.b80914c0e3accab6 ## Product Animation for E-commerce A historical product-animation service for e-commerce, excluded from current offers. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.bb5857631bd21141 ## Service scopes and deliverables The catalog retains 32 service entries. Active offers link to their scope and conditions; the historical entry is labelled separately. The final package is agreed for the brief. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.c0cf9894d7d94b2c ## Video for Events, Forums and Launches Script, scenes, edit, audio and technical versions for an event, forum or presentation. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.c0ea2482ebcd095e ## Controlled AI image generation Imagery for scene, product, character, texture and advertising visual development. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.c3b301941684f054 ## Boundaries macro optics and motion control are engaged per project. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.c402b304918998dd ## CGI Video for Products Digital product scenes with geometry, materials, lighting and movement prepared from the source assets and requirements. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.c496c66051dde58f ## Hardware access model Cameras, lenses, lighting, stages, motion-control systems, drones and specialist scanners are sourced through rental houses, production partners or a package assembled for the project. This page does not claim owned equipment. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.c70fa74a017a682b ## Render engines and real-time rendering Arnold · Redshift · OctaneRender · V-Ray · Corona Renderer · Cycles · Unreal Engine real-time rendering · Karma Passage ID: passage.route.29de08acfb857144c742.authority_purpose.cac7408ed5e81608 ## control and consistency composition control · pose depth edge and segmentation guidance · product face and character consistency · shot to shot continuity Passage ID: passage.route.29de08acfb857144c742.authority_purpose.d1081335dbf8861b ## DCC, modelling, sculpting and real-time Exact version, licence, operator and recent project are recorded in the production manifest. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.d44036695e629223 ## AI production stack The catalog shows the AI tools available to the team; they are not used automatically on every project. The provider, model, version and date are recorded in the project manifest. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.d678332abf697865 ## Full-cycle video production A project taken from brief, concept and script to final masters and platform adaptations. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.d6b34d9643fa11f8 ## Boundaries Scope depends on plate quality Passage ID: passage.route.29de08acfb857144c742.authority_purpose.d6f5343b182748c4 ## Boundaries rig and operator are provided by a specialist partner and scoped separately. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.d9034e8f3afd6418 ## Editing and post-production Structured edit, graphics handoff, versioning and preparation for color, sound and delivery. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.daa5e6d8d02d94e3 ## frame interpolation frame rate conversion · controlled slow motion · temporal smoothing where appropriate Passage ID: passage.route.29de08acfb857144c742.authority_purpose.db13f85cddc8f024 ## Digital and Social Video Adaptation Existing material recut into short, vertical and square versions, with titles and framing reviewed. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.db55da25f6af8fd6 ## Tabletop and product production Controlled product imagery with deliberate lighting, motion, surface and packaging treatment. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.defa54dde270f933 ## Colour pipeline and mastering Colour space, mastering display, bit depth and QC are activated only in the project delivery preset. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.e175f4c3f0c0d5d6 ## Boundaries Physical and legal product accuracy depends on approved brand assets and reference data. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.e2bb4856904680bf ## Controls round-trip and output QC Passage ID: passage.route.29de08acfb857144c742.authority_purpose.eb7746b4a522633c ## Source assets that affect the result Review rights to photographs, models, music, voice and character likeness before use. Working files, separate audio tracks and additional versions belong in the agreed project scope. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.eb84c7dac6785b54 ## Teaser Video for Product, Campaign or Launch A short product, campaign or launch announcement with a visual idea, edit pace and message agreed for the brief. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.ee81f9b179ad7d9e ## Audio, stems, captions and localisation Loudness target, peak limit, channel layout and M&E scope are fixed in the delivery preset. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.efbc9091ba5d59ca ## rights provenance and disclosure input rights and provider terms audit · dataset, likeness, voice and music rights review · project version and shot provenance · safe public pipeline and case disclosure Passage ID: passage.route.29de08acfb857144c742.authority_purpose.efcf1b78ddbb1662 ## SHAR Production capabilities: AI, CGI, live action and post Hybrid AI video production for brands: AI video, CGI, 3D, and live action Passage ID: passage.route.29de08acfb857144c742.authority_purpose.f28263683b1457e0 ## Controls target-device review and checksum Passage ID: passage.route.29de08acfb857144c742.authority_purpose.f2c13ce290d70335 ## Controls multi-pass review and compositing Passage ID: passage.route.29de08acfb857144c742.authority_purpose.f45cac5dfa749944 ## Voice, sound design and audio post Voice recording or preparation, sound design, editing, mix, stems and language versions. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.f7dfb086efd4070f ## Employer Brand Video for Companies A company story for recruitment and internal communications, with versions for careers pages and internal screens where agreed. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.f8cd58e246b1caec ## Boundaries client assets and private manifests are not disclosed. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.fb0e34124a8be7e9 ## upscale restoration and cleanup resolution upscale · detail and texture restoration · temporal cleanup · delivery preparation Passage ID: passage.route.29de08acfb857144c742.authority_purpose.fbd8a034fbcd2189 ## Choosing a production method Start with what the audience needs to see and what must be accurate. A real performance or a specific location sets requirements for live action. Controlled product geometry, cutaways and repeatable camera moves are CGI tasks. An AI approach needs a visual test and a check of how the design holds up in motion. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.fd76621daf5bd73a ## TV Commercials with AI and CGI A commercial campaign covering script development, AI or CGI, post-production, sound and planned adaptations. Passage ID: passage.route.29de08acfb857144c742.authority_purpose.ffe557bb85f9ee45 ## AI concept development and styleframes A reviewable visual direction, styleframes, storyboard and animatic before costly production. Passage ID: passage.route.29de08acfb857144c742.budget_timeline.0ee97cadfb4ba6a4 ## Pitch Video for Startups and Investors A short product presentation for a pitch, demo day or investors, with offline playback and distribution versions where needed. Passage ID: passage.route.29de08acfb857144c742.budget_timeline.16c934184f09fb56 ## Production capabilities The catalog covers twenty-one production capabilities handled by the SHAR Production team. The team chooses the approach around the brief, rights, schedule, budget and release requirements. Rented or partner equipment is listed in the project documentation when used. Passage ID: passage.route.29de08acfb857144c742.budget_timeline.788ae6d199d028aa ## Boundaries schedule and budget are defined for each project. Passage ID: passage.route.29de08acfb857144c742.budget_timeline.b1c6bee0648f4277 ## Render engines and real-time rendering Balances photorealism, iteration speed and render cost for approved shots. Passage ID: passage.route.29de08acfb857144c742.budget_timeline.b73f7236defedb73 ## DCC, modelling, sculpting and real-time Enables a production approach matched to product precision, scene complexity and schedule. Passage ID: passage.route.29de08acfb857144c742.budget_timeline.fe32c2dac5e4480c ## Boundaries HDR and specific color spaces are claimed only for a validated project workflow. Passage ID: passage.route.29de08acfb857144c742.workflow.037458076b140851 ## Virtual production and LED workflow Previsualization, virtual art, asset preparation, shoot supervision and post for LED or virtual-stage production. Passage ID: passage.route.29de08acfb857144c742.workflow.2da26504d6f456a0 ## Industrial video across live action and CGI Industrial footage and CGI of equipment or processes, reviewed for technical accuracy and access requirements. Passage ID: passage.route.29de08acfb857144c742.workflow.31353c88e4249d53 ## lip sync and avatar Sync Labs · HeyGen · Wav2Lip local workflows · Provider-native lip-sync · Manual facial cleanup and compositing Passage ID: passage.route.29de08acfb857144c742.workflow.42bc73b45ee8879b ## Presentation video for pitches and meetings A core message, checked facts and a product or process demonstration for meetings, tenders and negotiations. Passage ID: passage.route.29de08acfb857144c742.workflow.4c921c8c5953e0e2 ## B2B explainer video for complex products A complex product explained through a script, process or interface, graphics and sound. Passage ID: passage.route.29de08acfb857144c742.workflow.86c0c6fda5641402 ## image generation and development Midjourney · FLUX family · Stable Diffusion / SDXL · Adobe Firefly · OpenAI image generation · Google Imagen / Nano Banana · Ideogram · Recraft · ComfyUI controlled workflows · Custom checkpoints where rights permit · Proprietary or fine-tuned image models Passage ID: passage.route.29de08acfb857144c742.workflow.96d44a8a4bc4614e ## Live-action production Controlled production filming of people, products and locations against an approved script and shot list. Passage ID: passage.route.29de08acfb857144c742.workflow.bf4956b3f189be87 ## Boundaries IMF and specialist mastering are used only with a validated workflow or partner. Passage ID: passage.route.29de08acfb857144c742.workflow.c54264cd449d7d99 ## Scanning and photogrammetry workflow Geometry, texture and reference capture, and environment data for CGI, previs and VFX. Passage ID: passage.route.29de08acfb857144c742.workflow.dbd12c8b3f0ad5f3